Sanlih E-Television

Sanlih E-Television
Type	Nationwide cable TV network
Branding	SET
Country	Taiwan
First air date	September 1993
Founded	May 1983
Broadcast area	Taiwan
Official website	http://www.settv.com.tw/

Sanlih Entertainment Television or Sanlih E-Television (SET; Chinese: 三立電視; pinyin: Sānlì Diànshì; Pe̍h-ōe-jī: Saⁿ-li̍p Tiān-sī) is a nationwide cable TV network operated in Taiwan which was founded in May 1993. It also produces Taiwanese drama that are broadcast on free-to-air channels e.g. Taiwan Television (TTV).

In terms of political orientation, Sanlih leans heavily towards the Pan-Green Coalition.

History

The Sanlih media group was founded by Lin Kun-hai, his wife Lin Chang-Hsiu, and her brother Chang Rong-hua in 1983, producing videos of Taiwanese Hokkien music and variety programs with entertainers such as Chu Ke-liang. The name, literally meaning "three establishments", refers to the three cofounders of the company.^[1]^[2] Sanlih quickly became successful as broadcasting restrictions during the martial law period limited the usage of non-Mandarin languages on television. However, the introduction of cable television led to a proliferation of unlicensed operators that would broadcast Sanlih videos on their own channels without permission, leading to the group setting up their own channel in 1993.^[1]^[3] To appeal to a broader, national base, Sanlih launched the Mandarin-language City Channel in 1996 and rebranded to SET-N (standing for "national" and "news") in 1997, helping it secure funding from political advertisements during the elections held in both years as multiparty democracy became a reality in Taiwan.^[3]

SET channels

SET currently offers eight subsidiary channels:

SET International (began airing March 2000)
SET Taiwan (began airing December 1996)
SET News (began airing March 1998)
SET Metro (began airing September 1995)
SET Drama (began airing December 1996, relaunched June 2013)
SET iNews (began airing May 2011)
SET Variety (began airing June 2012)
MTV Taiwan (started operating by Sanlih since November 2011)

Productions

References

^ a b "Media tycoon Lin Kun-hai dies aged 68 - Taipei Times". www.taipeitimes.com. 16 February 2022. Retrieved 2024-01-12.
^ Hsu, Chien-Jung (20 March 2014). The Construction of National Identity in Taiwan's Media, 1896-2012. BRILL. pp. 202–208. ISBN 978-90-04-22769-9.
^ a b Curtin, Michael (2 August 2007). Playing to the World's Biggest Audience: The Globalization of Chinese Film and TV. University of California Press. pp. 170–172. ISBN 978-0-520-94073-4.

External links

SET official website (in Chinese)
Sanlih E-Television's channel on YouTube (in Chinese)

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[TT-1] "Media tycoon Lin Kun-hai dies aged 68 - Taipei Times". www.taipeitimes.com. 16 February 2022. Retrieved 2024-01-12.

[2] Hsu, Chien-Jung (20 March 2014). The Construction of National Identity in Taiwan's Media, 1896-2012. BRILL. pp. 202–208. ISBN 978-90-04-22769-9.

[Curtin-3] Curtin, Michael (2 August 2007). Playing to the World's Biggest Audience: The Globalization of Chinese Film and TV. University of California Press. pp. 170–172. ISBN 978-0-520-94073-4.