Orbitera
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| Company type | Subsidiary |
|---|---|
| Industry | SaaS, Cloud computing |
| Founded | 2012 |
| Founders | Brian Singer, Firas Bushnaq |
| Headquarters | Mountain View, California |
Key people | Marcin Kurc (CEO) |
| Parent | Google[1] |
| Website | www.orbitera.com |
Orbitera is an American cloud services provider. A subsidiary of Google, the company develops and sells an e-commerce platform that automates billing and ordering processes for cloud marketplaces.[2]
History
Orbitera was founded in 2012, by Brian Singer and Firas Bushnaq after Brian found challenges associated with selling software at tech companies where he had previously worked.[3][4] The company initially raised $2 million in seed funding from Resolute Ventures and Double M Partners. By 2016, the company's platform was used by Adobe Systems, Red Hat and Avnet among others.[5][6] That same year, the company was acquired by Google. As a result of the deal, the company became part of Google Cloud Platform.[7] In 2018, Orbitera partnered with the mobile device management provider MobileIron to develop a store for cloud-based software.[8]
Products
Since its inception, Orbitera's e-commerce platform supports multi-cloud commerce.[9][10] The platform handles billing processes when buying and selling cloud-based services, automates the building of online marketplaces and bundled cloud services, and enables product trials through test drives.[11] The company's 2018 partnership with MobileIron will enable clients to sell groups of services by customer segment, allow for customized branding, offer streamlined billing, and support data, voice, and third-party cloud services.[12]
References
- ^ "Company Overview of Orbitera Inc". Bloomberg.
- ^ Mark Bergen (August 8, 2016). "Google Keeps Buying Cloud Companies to Take on Amazon's AWS". Recode.
- ^ Meghan Ottolini (March 31, 2016). "Orbitera Focused On Enabling 'The Cross-Cloud Experience'". CRN.
- ^ Gina Hall (August 8, 2016). "Google steps up its cloud game with Orbitera acquisition". BizJournals.
- ^ Ingrid Lunden (August 8, 2016). "Google Buys Orbitera, a Platform For Cloud Marketplaces, For $100M+". TechCrunch.
- ^ Sushri Sahu (August 9, 2016). "Google Eyes 'Multi-Cloud' Approach With Orbitera Acquisition". Techseen.
- ^ Matt Weinberger (August 8, 2016). "Google Just Bought a Startup For Over $100 Million to Catch Up With Microsoft in the Cloud Wars". Business Insider.
- ^ "Google Follows in AWS' Footsteps with New Digital Store". 31 January 2018.
- ^ "Google's Acquisition of Orbitera: Concerning or Not?". Parqantix.
- ^ "Why Google Just Bought This Hot E-Commerce Startup". Fortune.
- ^ "The 20 Coolest Cloud Platform and Development Vendors of the 2016 Cloud 100". CRN. 3 February 2016.
- ^ "Google is Launching a New Digital Store to Sell Cloud-Based Software". TechCrunch. 30 January 2018.
