Draft:Pete Guelli
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 | A major contributor to this article appears to have a close connection with its subject. (February 2024) |
 Guelli in 2019 | |
| Buffalo Bills | |
|---|---|
| Position: | Chief Operating Officer |
| Personal information | |
| Born: | December 28, 1964 |
| Career history | |
| As an executive: | |
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| Career highlights and awards | |
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Pete Guelli (born December 28th, 1964) is an American sports executive serving as the Chief Operating Officer of both the Buffalo Bills franchise of the National Football League and the Buffalo Sabres franchise of the National Hockey League. Before assuming his current roles, Guelli served five years as the Chief Business Officer for the NFL's New York Giants and a decade with the Charlotte Hornets of the National Basketball Association as their Chief Operating Officer. He began his sports career with the Buffalo Bills where he worked from 1999-2009 and served as the Senior Vice President of Business Ventures. Guelli is also a minority owner of NJ/NY Gotham FC of the NWSL since 2022.
Career
Buffalo Bills
Guelli began his sports career with the Bills initially in 1998 to oversee the teams expansion into the Rochester, NY market as well as the movement of teams training camp from Fredonia College to St. John Fisher University.
Charlotte Bobcats/Hornets
In 2009 Guelli was recruited to become the Executive Vice President, Chief Marketing & Sales Officer of the then Charlotte Bobcats. There he led the transition of team ownership from Bob Johnson to Michael Jordan.[1] Jordan was the first former player to become the majority owner of an NBA team. In 2014, Guelli spearheaded the organizations rebrand back to the Hornets.[2][3] Under Jordan’s leadership, Guelli rebuilt the entire business operation turning around years of operating losses experienced under previous ownership.[4][5][6] During Guelli's career the franchise led efforts to secure a new television rights deal, oversaw the launch of the organizations G League team, led the teams participation in the NBA Global Games in China, oversaw the renovation of the Spectrum Center and managed a successful bid to host the NBA All-Star Game 2019.[7][8][6] Guelli also served as the President of the Hornets Charitable Foundation focused on community investment in Charlotte.
New York Football Giants
In 2019 Guelli became the NY Giants first Chief Commercial Officer.[9] During his tenure the Giants have established a business intelligence and analytics department, launched new branding initiatives including the return of team’s classic uniforms and established marketing efforts into the Hispanic community.[10] The organization also created a new and exclusive partnership with DraftKings in the sports betting space and were the first team in the NFL to create a cryptocurrency deal.[11][12] Guelli also negotiated to bring Giants legend Eli Manning back into the organization and developed the Eli Manning Show which won an Emmy® award in 2021.[13]
Return to Buffalo
In 2024, Guelli was appointed to the position of chief operating officer for both the Buffalo Bills and Sabres, marking a return to a unified leadership role overseeing the business operations of both organizations.[14]
NJ/NY Gotham FC
Guelli became a minority owner in NJ/NY Gotham FC of the NWSL in 2022.[15] He was announced as a new investor along with New York Giants legend Eli Manning. He joined a group of high profile investors that include Kevin Durant, Rich Kleiman, Sue Bird and Carli Lloyd. The team has been owned by New Jersey Governor Phil Murphy and his wife Tammy since 2007 when it was founded as Jersey Sky Blue. The Tisch family, which co-owns the New York Giants became minority investors in the team in November of 2023. Gotham FC won their first NWSL championship on November 11th, 2023 with a 2-1 victory over the OL Reign.
References
- ^ "Michael Jordan and Pete Guelli". Michael Jordan and Pete Guelli -. Archived from the original on February 20, 2024. Retrieved February 20, 2024.
- ^ "Jordan unveils new Hornets logos for next season". ESPN.com. Archived from the original on February 20, 2024. Retrieved February 20, 2024.
- ^ Penny, Austin. "The Bugs Are Back in Town: Charlotte Prepares to Renew Love Affair with Hornets". Bleacher Report. Archived from the original on October 18, 2015. Retrieved February 20, 2024.
- ^ DiVeronica, Jeff. "Pete Guelli helps the Hornets' NBA business buzz in Charlotte". Democrat and Chronicle. Archived from the original on February 5, 2023. Retrieved February 20, 2024.
- ^ PERALTA, KATHERINE (October 28, 2016). "The Charlotte Hornets: NBA's biggest comeback franchise?". The Charlotte Observer.
- ^ a b PERALTA, KATHERINE (April 25, 2019). "Hornets exec to leave Charlotte for a role with the New York Giants". The Charlotte Observer. Archived from the original on November 8, 2020. Retrieved February 22, 2023.
- ^ JANES, THEODEN (October 14, 2019). "What's the big deal with the Hornets' new $7 million scoreboard?". The Charlotte Observer.
- ^ "Hornets get their worldwide moment with China exhibition | Sporting News Australia". www.sportingnews.com. October 10, 2015. Archived from the original on February 20, 2024. Retrieved February 20, 2024.
- ^ Scanlon, Hunt (April 25, 2019). "The New York Giants Welcome Guelli as SVP & Chief Commercial Officer". Hunt Scanlon Media. Archived from the original on September 26, 2021. Retrieved February 22, 2024.
- ^ Stapleton, Art. "Together Blue: NY Giants reinvigorate their business on, off field with unifying makeover". New Jersey Herald. Retrieved February 20, 2024.
- ^ Young, Jabari (September 16, 2020). "DraftKings, New York Giants agree to exclusive sports betting deal". CNBC. Archived from the original on December 9, 2022. Retrieved February 20, 2024.
- ^ Dunleavy, Ryan (May 5, 2021). "Giants become NFL's first team with cryptocurrency deal". Archived from the original on October 15, 2022. Retrieved February 20, 2024.
- ^ NJ.com, Mike Rosenstein | NJ Advance Media for (October 1, 2021). "Ex-Giants star Eli Manning expands his growing media empire". nj. Retrieved February 20, 2024.
- ^ Getzenberg, Alaina (March 19, 2024). "Ex-Giants exec Guelli named COO of Bills, Sabres". ESPN.com. Archived from the original on March 19, 2024. Retrieved March 21, 2024.
- ^ Lindner, Linda (August 10, 2022). "New York Giants legends Eli Manning and Pete Guelli are now owners of NJ/NY Gotham FC". ROI-NJ. Archived from the original on December 6, 2023. Retrieved February 20, 2024.